Everyday Creativity

blue-hillsEveryday Creativity

National Geographic photographer, Dewitt Jones, produced an exceptional video, Everyday Creativity, that captured what we all should do in deals and in life, .  Jones through his extraordinary photography challenges us to look at the ordinary and see the extraordinary.  There may be extraordinary opportunities in every transaction if you take the time to look for it.  Jones suggests nine points we can apply to every business transaction.

  1. Look at the ordinary and see the extraordinary
  2. Every act is a creative one
  3. Its a matter of perspective
  4. Look for the next right answer
  5. Reframe problems into opportunities
  6. Don’t be afraid to make mistakes
  7. Break the pattern
  8. Train your technique
  9. You really have to care

Each has implications in the business transaction but looking at the transaction from the other side’s perspective and looking for the next right answer often leads to richer transactions that can be a win win for both sides.  Avoiding the split price mentality can often find common ground that achieves multiple non-objectives with the same dollars.   

Jeff Redmon, Principal of Redmon Law Chartered and Inner Circle of St. Croix Valley serves as a trusted advisor to business owners.  Applying Everyday Creativity in his practice, Jeff has effectively negotiated hundreds of simple and complex purchase and sale transactions on behalf of business owners.  Jeff can be reached at  jredmon@redmonlaw.com


Have something to add?

Got a different point of view, want to play devil’s advocate, or just think we’re all wet? Post your experiences or examples. 




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